Who We Are



Allyson Kapin, Founder

Allyson Kapin works with nonprofits and political campaigns around some of the toughest issues facing the world. She is the co-founder of the web agency Rad Campaign.

For 15+years, Allyson has helped nonprofit organizations, advocacy groups, and foundations create dynamic and award-winning websites and online marketing and recruitment campaigns. Her web campaigns have been recognized with several prestigious web awards and featured on several top media networks ranging from CNN to NPR and the Daily Show with Jon Stewart. Fast Company named her one of the Most Influential Women in Tech and the Washingtonian Magazine named her one of the Top 100 Tech Titans in 2009.

Allyson is the co-author of the book Social Change Anytime Everywhere with Amy Sample of Ward. She is the Blogger-In-Chief for Care2′s Frogloop the leading nonprofit technology, online marketing, fundraising, and social media blog.

Outside of Rad Campaign, Allyson runs the Women Who Tech: A Telesummit for Women in Technology in the non-profit and political world. As the founder of Women Who Tech she champions women who are inspiring change and transforming technology.


Geoff Livingston, Co-Founder

GeoffGeoff Livingston has worked as a public relations strategist in the Washington, D.C. region for more than 16 years. Dubbed a “local blogging guru” by the Washington Post, Geoff’s award-winning book on new media “Now is Gone” was released in 2007. The book has been cited by the Wall Street Journal as a valuable resource for social media. He continues to blog about communications on the his blog.

He sold his social media boutique Livingston Communications to CRT/tanaka in April of 2009. Some of his professional experiences include United Way of America, Save Darfur, the Goodwill of Greater Washington, Environmental Defense Fund, Live Earth, ChildFund International, the Campus Kitchens Project, the Philanthropy 2.0 Project, Network Solutions, Sully Erna (Godsmack lead singer), and many others. He is the founder of Tenacity5 Media.


Shireen Mitchell, Co-Founder

As a self-proclaimed “geekette,” Shireen has always embraced her inner techie. You could always catch her playing Pong or “chatting” on her computer on the Bulletin board systems, before we had the World Wide Web. She managed the politicallyblack.com website prior to its sale and public offering, all before founding Digital Sisters, Inc. to focus on using digital media and technology to access tools for women and children who are traditionally underserved.

As Director of Web and Interactive Media for the Women’s Media Center, Chair of the Media and Technology Task Force of the National Council of Women’s Organizations (NCWO), Ms. Mitchell works to increase participation in technology and media by women. She also sits as the Vice Chair of the parent organization. In addition, she is a member of various women’s media groups.

Shireen helps to organize various events including the Digital Community, Techno Rodeo, Feminism 2.0, Shes Geeky,TechAdventure DC, Computers, Freedom and Privacy and others. Did you know that she created the game TechnoDemic, a multimedia competition to help youth learn technology and programming terms for the Techno Rodeo?

Shireen has been awarded The Root 100 Black Leaders, Top 100 DC Tech Titans, Social Citizen Award: Apps for Democracy DC, Rising Star: Woman of Color in Technology, Heroine in Technology, Community Technology Leader and nominated for, Black Twitterati, Shorty Awards and Young Woman of Achievement.